This representative national survey of Australians reveals that consumers are experiencing 5G as a gradual transition rather than a revolution. The report reveals popular consumer use cases for 5G home internet and 5G mobile. It also discusses the fixed-line market where there are early signs that 5G Home Internet is becoming a viable alternative to the National Broadband Network (NBN). 

The report finds the main reason people have 5G is because they upgraded their phone. Despite early promises of a 5G revolution, the technology is being adopted through routine plan upgrades rather than marketing-driven adoption. 

Key findings

• Higher incomes and postgraduate education are associated with 5G use but the differences are small.
• Users and non-users share a broadly similar demographic profile.
• Once Australians do switch to 5G, satisfaction is high.
• Non-users are not interested in signing up to 5G mobile in the short-term. Instead, the majority expect to roll over when their plans expire.
• Dissatisfied NBN consumers and younger users are significantly more likely to consider switching.
• Consumer intentions suggest that a significant switchover from fixed-line internet to wireless is unlikely in the near term.